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Mano robótica

CONTENT FOR SOFTWARE COMPANIES

We speak software.

We think, write, and manage content that accelerates sustainable growth for SaaS, apps, chatbots, and tech products. Across all channels and markets, in English and Spanish. Brand strategy, SEO, UX writing, and content marketing.

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What we do

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SEO content strategy

We design and execute a full‑funnel SEO strategy—targeting high‑intent keywords, crafting in‑depth, solution‑focused articles, and handling link‑building. Through ongoing analytics and refinement, we help you achieve top search rankings, attract qualified traffic, and convert visitors into paying customers.

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Web strategy, content & localisation

We craft website content in English and Spanish that combines SEO, UX writing, and creativity to clearly communicate your product, engage the right audience, and drive conversions. From content architecture to localization and final launch, we align every element to user needs and business goals—ensuring clarity, impact, and measurable growth.

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Content marketing & social media

We manage your targeted content marketing across channels and markets, including newsletters, emails, ads, and social media, to connect your brand with your audience and convert them into paying customers, boosting community building and engagement.

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Product content design & UX writing

We craft clear, intuitive product content that guides users through every step of their journey. From onboarding to feature flows, we reduce friction, clarify actions, and help users achieve their goals faster. The result: smoother experiences, higher retention, and content that turns hesitation into action.

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Brand
strategy & communication

We define your unique verbal identity and messaging framework—tone of voice, naming, style guide—ensuring consistent, compelling communication that resonates with your target audience and accelerates trust.

Projects

Why us

✓ With extensive experience working with startups, we have a full understanding of the specific struggles and needs to maximize business objectives.

✓ With bulletproof processes and workflows, we produce content at scale, ensuring both speed and top quality.

✓ We help you enter any market by writing content in English and Spanish and managing multilingual localisation.

✓ Whether you need support on a single project or a long-term partner, we quickly scale up or down to adapt to your resources. 

" Working with Bobs for our copywriting needs was an absolute pleasure. Their team took the time to understand our projects and delivered outstanding copy that perfectly captured the message and resonated with the target audience. Their attention to detail, versatility in writing styles, and timely delivery made the collaboration seamless and productive. We highly recommend Bobs to anyone seeking top-notch copywriting services. "

Victor Mubien

Partner and studio manager

Great content starts with a conversation - reach out!

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